by Jodie Hodges | Apr 24, 2012 | Blog, Business
Virtually Organised announced their successful completion of the Social Marketing Specialist 2010 Edition Certification at VAClassroom.
Jodie Hodges, founder of Virtually Organised, announced that they have successfully completed the 2010 Edition of the VAClassroom Social Marketing Training Program, a cutting edge, business-building program offered to VAClassroom members seeking to develop current and competitive Social Media services in today’s market.
Since VAClassroom’s first Social Marketing Training Program was launched in November of 2008, a number of factors have changed the Social Media landscape, requiring Virtual Assistants to update their skills to stay current. First of all, Social Media has continued to grow and evolve at a rapid rate. For example, Facebook has experienced exponential growth from 200 million members in 2008 to over 350 million today, adding an additional 250,000 daily. In addition, new Social Media tools and applications are constantly emerging, and even local businesses are beginning to seek ways to leverage them and promote their brand. That is why Virtually Organised is excited to be adding updated Social Media skills to their business, having gained cutting edge tactics, tools and knowledge that they can apply immediately to their work with new and existing clients.
In VAClassroom’s 2010 Edition of the Social Marketing Training Program, Virtually Organised was given an overview on the outlook of Social Media Marketing in 2010 and beyond and learned how to perform effective Social Media Strategic Planning that addresses the current trends. They also learned how to maximize their clients’ potential in popular Social Networks like LinkedIn, Twitter, and Facebook. In addition, they received training on how to leverage Social Media for local businesses and how to build effective online Social Communities. They have also gained expertise in Social Media Measurement and Analytics, Video Marketing Strategy and Content Distribution in the Social Media realm. Most importantly, with advanced and updated Social Marketing skills, tools and strategies, Virtually Organised is now better equipped to guide their clients through the rapidly evolving Social Media landscape and can lead them to the fastest path to success.
Virtually Organised is offering a wide range of niche services, including building strong customer service via social media. Having received the Social Marketing Specialist 2010 Edition Certification, they are pleased to add cutting-edge Social Media services and tools to their business. This certification also entitles them to ongoing training as technology develops so they will continue to offer quality up-to-date Social Marketing skills to their clients.
by Jodie Hodges | Apr 16, 2012 | Blog, Business
The subject line
In today’s age of technology people can get thousands of emails a day. Most people decide to open, forward, or delete a message just from the subject line. Never leave the subject line blank. When I am checking clients emails (which I do numerous times a day) I find it interesting when people put “Quick Question” in the subject line. My suggestion would be to put the question in the subject line. You are more likely to get a very fast response to your email if indeed the question is quick to answer.
Don’t flame
Always read an email twice before you send it. I spend a lot of time sending emails to calm a situation that could have been resolved by a more personable email in the email. Always keep you emails polite and use a positive tone. If you receive an email that has fired you up my biggest tip is to write a draft (let it out, get it off your chest type of email) and save it in drafts. Go for a walk or a coffee and clear your mind and then come back to your draft. If you still feel the same way and find no other way of solving the problem get a second opinion. It really is amazing how someone can calm you down or provide positive feedback.
Privacy
As the old saying goes once it is on paper there is no turning back. You never know who can intercept an email via a server or even worse that someone forwards an email to someone you didn’t want to see the email in the first place. Never put credit card details in an email or personal details you don’t want other people to know. Pick up the phone, you never know you just might get to have a chat to a lovely person on the other end.
Efficiency
Not sure how many times a client has sent me an email asking me to do a task and I start on it straight away and then I check my emails and I notice that I get a “Don’t worry email I worked it out myself”. Always remember receiving an email is almost instant especially now with the use of iPhones people can be out and check their emails. I highly recommend my clients call me and let me know to stop what I am doing. They can then resend and allocate new tasks without wasting time, money and resources.
Recipients
When sending a email to a group of people always use the BCC section. There is nothing worse then receiving an email where you can see all the recipients or worse one of the recipients sends a response to everyone on the list by hitting reply to all. Very unprofessional!
Please feel free to ask any questions or if you need someone to help you control your inbox just ask me. I have packages available for all size accounts.
by Jodie Hodges | Apr 13, 2012 | Blog, Business
This morning I read a very interesting article about what is really costing businesses thousands.
Jessica Stanic wrote that Australia businesses spend more than 20 hours per week on average looking for lost documents, a new survey has found.
Rocheen Flaher wrote Sleep deprivation is costing the Australian economy billions every year in lost productivity according to a new sleep study. An alarming 30 percent of employees said they have called in sick after having a bad night’s sleep, a statistics which could be costing employers millions of dollars each year in lost productivity.
Hangovers cost $5.6 billion every year and last year the humble ‘smoko’ cost Australian businesses over $3.5 billion, according to a recent survey.
If you live in capital city expect to sit in peak hour travel for an average of 200 hours per year.
Dr Donald Wemore has some very interesting facts and figures. 9 out of 10 people daydream in meetings and 1 hour of planning will save 10 hours of doing.
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