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Stay Focused on Your Core Genius

I just came across this fantastic blog from Jack Canfield.

 

 

 

 

I believe you have inside of you a core genius… some one thing that you love to do, and do so well, that you hardly feel like doing anything else. It’s effortless for you and a whole lot of fun. And if you could make money doing it, you’d make it your lifetime’s work.

In most cases, your Core Genius is directly tied to your passions and life-purpose.

Successful people believe this, too. That’s why they put their core genius first. They focus on it—and delegate everything else to other people on their team.

For me, my core genius lies in the area of teaching, training, coaching and motivating. Another core genius is writing and compiling books. Over my 35 year career, I have written, co-authored, compiled and edited more than 150 books, and I love to do it! I do it well, and people report that they get great value from it.

Compare that to the other people in the world who go through life doing everything, even those tasks they’re bad at or that could be done more cheaply, better, and faster by someone else.

They simply can’t find the time to focus on their core genius because they fail to delegate even the most menial of tasks.

When you delegate the grunt work—the things you hate doing or those tasks that are so painful, you end up putting them off—you get to concentrate on what you love to do. You free up your time so that you can be more productive. And you get to enjoy life more.

So why is delegating routine tasks and unwanted projects so difficult for most people?

Surprisingly, most people are afraid of looking wasteful or being judged as being above everyone else. They are afraid to give up control or reluctant to spend the money to pay for help. Deep down, most people simply don’t want to let go.

Others (potentially you) have simply fallen into the habit of doing everything themselves. “It’s too time-consuming to explain it to someone,” you say. “I can do it more quickly and better myself anyway.” But can you?

Delegate Completely!

If you’re a professional earning $75 per hour and you pay a neighborhood kid $10 an hour to cut the grass, you save the effort of doing it yourself on the weekend and gain one extra hour when you could profit by $65.  Of course, while one hour does’t seem like much, multiply that by 52 weekends a year and you discover you’Ave gained 52 hours a year at $65 per hour —or an extra $3,380 in potential earnings.

Similarly, if you’re a real estate agent, you need to list houses, gather information for the multiple listings, attend open houses, do showings, put keys in lock boxes, write offers and make appointments.  And, if you’re lucky, you eventually get to close a deal.

But let’s say that you’re the best closer in the area.

Why would you want to waste your time writing listings, doing lead generation, placing lock boxes, and making videos of the property when you could have a staff of colleagues and assistants doing all that,  thus freeing you up to do more closing?  Instead of doing just one deal a week, you could be doing three deals because you had delegated what you’re less good at.

One of the strategies I use and teach is complete delegation. It simply means that you delegate a task once and completely – rather than delegating it each time it needs to be done.

When my niece came to stay with us one year while she attended the local community college, we made a complete delegation – the grocery shopping. We told her she could have unlimited use of our van if she would buy the groceries every week. We provided her with a list of staples that we always want in the house (eggs, butter, milk, ketchup, and so on), and her job was to check every week and replace anything that was running low.

In addition, my wife planned meals and let her know which items she wanted for the main courses (fish, chicken, broccoli, avocados, and so on). The task was delegated once and saved us hundreds of hours that year that could be devoted to writing, exercise, family time, and recreation.

Most entrepreneurs spend less than 30% of their time focusing on their core genius and unique abilities.

In fact, by the time they’ve launched a business, it often seems entrepreneurs are doing everything but the one thing they went into business for in the first place.

Many salespeople, for example, spend more time on account administration than they do on the phone or in the field making sales, when they could hire a part-time administrator (or share the cost with another salesperson) to do this time-consuming detail work. In most cases, in a fraction of the time it would take them and at a fraction of the cost.

Most female executives spend too much time running their household, when they could easily and inexpensively delegate this task to a cleaning service or part-time mother’s helper, freeing them to focus on their career or spend more quality time with their family.

Don’t let this be your fate!

Identify your core genius, then delegate completely to free up more time to focus on what you love to do.

I believe that you can trade, barter, pay for and find volunteer help to do almost everything you don’t want to do, leaving you to do what you are best at – and which will ultimately make you the most money and bring you the most happiness.

Facebook logos for business pages

 

Today I had a new experience, I had the pleasure of learning what “silent tagging” is all about.  There are some fantastic sites out there called Shezza’s tagging mad, Quiet Tagging Party and Sip and Shop.

These sites ask you to log in as yourself and add your business name.  In return they ask you to like the others that are on the same list or same message on a wall.  Simple but effective if you actually connect with the new found likers.

My initial thought was what do I do with my new found likers.  It’s the same concept as a new business card.  ENGAGE and BUILD a RELATIONSHIP with them.

So here is my little effort for today. After visiting over 200 pages and liking them all, I was amazed that only a very small percent were using the Facebook logo or landing pages to full capacity. This really is a very simply step and a something that I love and passionate about.

Hope you like what I have done (included before and after)

Before

After I have had a play

And playing around with colours I also liked:

And another one that I did this morning:

And after I had a little play:

First impressions count and I love my job and passionate about using it to the full potential.

Another day completed and a happy one at that.

 

Jodie

 

 

Social Media what is Klout?

Social Media what is Klout?

My take on Klout:  It is a number that is given between 1-100 measuring your influence across social media networks. Most people have never heard of Klout, great idea, pretty to look at and if you have the time to search out the people with top Klout scores I think it is a great idea, for others I would spend more time actually getting interesting articles to tweet about.  Saying that I am going to give Klout a bit of a nudge to see what I can really get out of it.  Will keep you posted.

Wikipedia take on what is Klout:

Klout is a San Francisco based company that provides social media analytics that measures a user’s influence across their social network. The analysis is done on data collected from sites such as Twitter and Facebook and measures the size of a person’s network, the content created, and how other people interact with that content.[2] Klout recently added LinkedIn, Foursquare, and YouTube data to its algorithm.[3]

Klout Score

The scores range from 1 to 100 with higher scores representing a wider and stronger sphere of influence. Klout uses many, many variables on Facebook and Twitter to measure True Reach, Amplification Probability, and Network Score.

True Reach is the size of one’s engaged audience and is based on those of their followers and friends who actively listen and react to messages. Amplification Score is the likelihood that one’s messages will generate actions (retweets, @messages, likes and comments) and is on a scale of 1 to 100. Network score indicates how influential one’s engaged audience is and is also on a scale from 1 to 100. The Klout score is highly correlated to clicks, comments and retweets.

The final Klout Score is a representation of how successful a person is at engaging their audience and how big of an impact their messages have on people.

Methodology

Klout measures influence by using data points from Twitter, such as: following count, follower count, retweets, list memberships, how many spam/dead accounts are following you, how influential the people that retweet you are, and unique mentions. This information is blended with Facebook data such as comment, likes, and the number of friends in your network to come up with a “Klout Score” that measures a user’s online influence.[4]

From the Klout Website:

The Klout Score measures influence based on your ability to drive action. Every time you create content or engage you influence others. The Klout Score uses data from Twitter, Facebook, LinkedIn, and Foursquare in order to measure:

  • How many people you influence (True Reach)
  • How much you influence them (Amplification)
  • How influential they are (Network Score)

True ReachYour True Reach is the number of people you influence. We filter out spam and bots and focus on the people who are acting on your content. When you post a message, these people tend to respond or share it. 

True Reach
Amplification
AmplificationYour Amplification is how much you influence people. When you post a message, how many people respond to it or spread it further? If people often act upon your content you have a high Amplification score. 

Your NetworkYour Network indicates the influence of the people in your True Reach. How often do top Influencers share and respond to your content? When they do so, they are increasing your Network score. 

Your Network